Brand Identity Designer

Strategic Brand Designer
& Creative Partner

Clarifying Complex Ideas Through Cohesive, On-Brand Visuals

julianebuckingham@gmail.com

Experienced in developing brand systems, and marketing assets across multiple businesses while maintaining consistency and alignment with organizational goals.

Known for reliability, professionalism, and consistent high-quality delivery in fast-paced environments. Bring collaborative energy, forward-thinking perspective, and openness to feedback that strengthens relationships and elevates creative results.

Continuously expand skill set through hands-on learning with new applications and emerging technologies.


Core Competencies

  • Adobe Ecosystem

  • Figma

  • Generative AI

  • Video Editing

  • Motion Design

  • Complete Brand Development

Professional Experience

  • PAYDIRT STUDIO, Bakersfield, CA

    Job Description

    Develop logos, typography, color systems, and templates to ensure consistent brand application. Create production-ready marketing and creative assets for print and digital use. Translate business goals into clear, compelling visual solutions. Provide creative partnership and art direction to support cohesive brand execution.

    · Built complete visual identity for startup brand, enabling scale into leading AI platform

    · Created brand identity that became one of Jacksonville’s most recognizable real estate investor brands.

    · Translated brand strategy into clear visual systems by leading client consultations and aligning design with business goals.

    · Created brand guidelines ensuring cohesive, scalable brand application.

    · Leveraged generative AI, accelerating iteration and strengthening design outcomes.

  • Belden, Inc., Remote

    Job Description

    Conceptualize, design, and produce wide range of marketing content supporting global marketing and regional campaign initiatives.

    Create compelling graphics for social media, web banners, presentations, tradeshow displays, and illustrations while maintaining brand consistency and strong visual impact.

    · Collaborated cross-functionally to develop creative assets that strengthened brand credibility.

    · Produced production-ready assets—including tradeshow, social media, print, and sub-brand materials—enabling consistent, efficient, on-brand deployment.

    · Clarified brand architecture and hierarchy, eliminating internal and external brand confusion.

    · Delivered 600+ assets for major rebrand while maintaining brand governance standards, contributing to successful rollout and Gold Transform Award for Brand Evolution.

B.S. Graphic Communication


Concentration Design Reproduction Technology
California Polytechnic State University, San Luis Obispo, CA

Education

  • "She consistently delivered her work on time, which was a great asset to our projects. Beyond her design skills, Juliane was a true pleasure to work with. Her positive attitude and collaborative spirit made her a valued member of the team."

    Alison, Director of Marketing at Belden, Inc.

  • "....takes the time to understand the brand vision and translate it into designs that truly represent the company."

    Justin, Co-owner at PrimeBuyers and RiverX Ai

  • "She is a highly professional designer who brings both strategic thinking and creativity to her work."

    Scott, Marketing and Communication Executive at Belden, Inc.